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Author: Jo Wigley

From her word-nerd studio (way) down under in New Zealand, the copywriter in Jo crafts websites, advertising campaigns, scripts, blogs and brochures for businesses across the world. While the creative consultant in her helps brands, big and small, find their voice in one heck of a noisy world.

Posts by Jo Wigley

5 ways mothers of the bride and groom duties have changed

In the modern-day wedding, tradition tends to take a back seat. But how does this affect the traditional duties of the mothers of the bride and groom?

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Reception back home when you marry abroad?

If you’re having a destination wedding, should you throw a fancy reception at home, despite the naysayers’ glares? Or do you go low key with a casual party?

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7 things you could customise for your wedding

There are countless ways to personalise your wedding. But what about ways you could customise it? Behold, 7 utterly inspiring ideas for tailor-made favours and keepsakes

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You’re fired! A how-to guide

Fired your bridesmaid or groomsman, or just been demoted? This week, we’re helping you graciously navigate both sides of the ‘Fired from a Wedding’ coin

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Love, factually: how long should you date before getting engaged?

There’s tons of research into marriage, but can we use it to look at love factually? And can it suggest how long we should date before getting engaged?

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Traditions in today’s weddings: turning 5 of them on their head

As our culture and attitudes become more liberal(ish) – and our relationship with the internet grows we’re getting less attached to upholding the traditional trappings of the Western wedding.

So this week, we’ve taken some typical wedding-day traditions and practices and explored how the modern-day wedding has put a controversial spin on them.

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Author: Jo Wigley